Triumph_main_image

Case Study

Triumph Motorcycles

Triumph_logo_imageIn 2008 Triumph were looking for a Mystery Shopping partner that could support their continued growth of their dealer network within the UK, as well as compliment Triumph’s strong brand development and success through their new products as the brand continues to grow its market share in worldwide motorcycle sales. 

Having experienced varying levels of Mystery Shopping services in the past, Triumph were keen to find a long term partner that could provide a quality, on time product that most importantly allowed the senior management of the UK dealer network to effectively drive sales and ensure the highest levels of customer satisfaction were being adopted across Triumph’s UK dealer network.

Testimonial

Douglas Stafford have been excellent in running our Mystery Shopping programme from day one. The most important thing for us was to choose a Mystery Shopping supplier that could offer very high quality Mystery Shopping products from Video Mystery Shops through to Telephone and On-line Enquiries as well as ensuring that the Mystery Shoppers themselves were credible, experienced motorcycle riders in order to be able to simulate our real customers.

We have been running the programme successfully now for 2 years and we find the project management team at Douglas Stafford, professional, friendly and responsive to our needs. I would thoroughly recommend Douglas Stafford’s products and services as they provide a real insight into your front line customer handling teams.”

Steve Cooper
Dealer Development Manager
Triumph Motorcycles Limited